6-lesson course · about 8 hours

Brief it, prompt it, check it: one brand design that says only what you approved

For Canva creators, small-business owners, marketers and brand teams producing presentations, social assets and short videos

Everything for Canva creators

Write a clear brief and facts sheet, prompt Canva AI for copy and layout, adapt the design to a pin, a story and a short video plan, and check every file at the size a buyer sees it.

Try lesson 1 freeSee what you’ll learn

What you’ll be able to do

By the end, you can…

Give every design one clear jobWrite a one-page brief with one audience, one message, one format and one action. Write a facts sheet covering counts, sizes, what a buyer can change, claims and dates. Keep required brand elements apart from optional directions, and sort your brand rules into four lists: what's true, what's fixed, what may flex and what never ships without you.
Get copy options and pick the right onePrompt Canva AI for several headlines, support lines and calls to action using only your facts. Then compare them for meaning and accuracy, read each set in order the way a buyer would, and write down why the winner won.
Build a layout you have refined yourselfTurn a template sketch into a small editable Canva layout and rework the AI's first draft by hand. Test it with a business name longer than the mockup's, check your brand colours and font pair, and keep the editable source linked to every export.
Carry the message into other formatsRebuild a square post as a tall pin and a story instead of trusting the resize. Check line breaks, crop and reading order at phone size, so the call to action isn't cut off and the copy stays word for word.
Plan a short companion video from the same briefChoose an opening, frame order and pacing that can be read on a phone. Write captions only from approved copy, and put together a small CapCut example from your approved exports.
Check the whole set before it leavesOpen the actual files and test them against your facts sheet. Verify anything you didn't supply yourself, check contrast and readability, start a permissions list for photos, fonts, stock and generated elements, and write your method down as a brand checklist.

How it works

A tutor that meets you where you are

  1. Lessons that meet you at your levelSix lessons in two modules. Each one adapts to what you already know, so a confident Canva user and someone newer to its AI features each get explanations and examples that fit.
  2. An AI tutor you can ask anythingType or speak your questions while you work. Ask the tutor to look at your brief, explain why a crop fails on a phone, or go through a check with you, much as you might with a trainer beside you.
  3. Quizzes and flashcards for each lessonShort quizzes and flashcards tied to every lesson help the key checks stick: reading order, line breaks, the facts sheet and the permissions list.
  4. Progress tracking and a certificateSee which lessons and practice pieces you've finished, and earn a certificate of completion when you've worked through the course.

Curriculum

The curriculum

The course has two modules and follows a single design from start to finish. Module 1 sets out the design's job and builds an editable layout. Module 2 adapts that layout to other formats and a short video plan, then checks every file before it leaves.

Module 1Give the design a clear job.3 lessons

  1. 1Write the design brief
    • Write a one-page brief naming one audience, one message, one format and one action, with required brand elements kept apart from optional directions
    • Build a facts sheet in your own words covering counts, sizes, what a buyer can change, claims and dates, and mark any unconfirmed item 'to confirm'
    • Sort your brand's rules into four lists: what's true, what's fixed, what may flex and what never ships without you
    • Explain why the brief and facts have to come from you and not from the AI
  2. 2Draft copy with a clear hierarchy
    • Write a copy prompt that supplies the brief and facts sheet, asks for several options of each line and tells the AI to use only the facts given
    • Compare headline, support line and call-to-action options for meaning and for accuracy against the facts sheet
    • Choose one copy set by reading it in order, as a buyer would, and record why it won
    • Explain why decoration waits until the message and action are checked
  3. 3Build an editable layout
    • Build a small editable Canva layout from a template sketch and refine the AI's first draft by hand
    • Test the layout with a business name longer than the mockup's, at the size a buyer sees on a phone
    • Check the brand colours and font pair against your fixed brand rules and record the results
    • Keep the editable source linked to every export, with names that make the link clear

Module 2Keep the message clear in another format.3 lessons

  1. 4Adapt the layout
    • Adapt a square post into a tall pin and a story, rebuilding each as its own layout
    • Test line breaks, crop and reading order in each format at phone size
    • Keep the approved copy word for word across formats, or send any change back through the brief and facts sheet
    • Export a square-post crop (PNG) and compare the three formats side by side
  2. 5Plan the companion video
    • Plan a short video from the existing brief, keeping the same message, action and facts
    • Choose an opening, a frame sequence and pacing that let each frame be read on a phone
    • Write captions and on-screen text only from approved copy, and check each against the facts sheet
    • Build a small CapCut example from approved exports and watch it back at phone size
  3. 6Check the asset set
    • Test every export and the video plan against the facts sheet by opening the actual files
    • Verify any claim, fact or element you didn't supply yourself before it carries your name
    • Check contrast, reading order, phone readability and listing accuracy across the set
    • Build a permissions list and a reusable brand checklist (PDF)

Who it’s for

Made for you if…

Made for: Canva creators, small-business owners, marketers and brand teams producing presentations, social assets and short videos

A one-person template shop preparing a launch

Your cover, grid, pin, post, story and preview all need to give the same count and read cleanly on a phone. This course teaches you to check them against one facts sheet, so a file that says thirty when the bundle has thirty-six doesn't get through.

A café or small-business owner making weekly posts

You already use Canva's AI to save time, but its drafts can get a date wrong or lose your long business name. You'll learn to brief it from your own facts and test every post at phone size.

A marketer adapting one campaign across several sizes

Resizing rarely keeps line breaks, crop and reading order intact. You'll learn to treat each format as a new layout and keep the approved copy word for word across all of them.

A brand team member who needs written rules

You'll come away with your brand rules in four lists and a reusable checklist that you, a teammate or a later agent can run.

Questions

Good to know

What do I need to know before starting?

You should be comfortable with the basic Canva editor: adding text and images, changing colours and fonts, resizing and exporting. You also need one real or sample brand to work with, meaning a name, colours, fonts and a product or offer.

Do I need Canva Pro?

You need a Canva account. Canva Pro is recommended because some AI and brand features depend on your plan, so check which ones yours includes.

Do I need CapCut?

No, it's optional. CapCut is used for a small companion-video example in lesson 5. You can plan the video without it.

How long does the course take?

Plan on about 8 hours over six lessons. It's self-paced, so you can spread the time out however suits you.

What will I have at the end?

A design brief and facts sheet, your brand rules in four lists, a headline option, a brand-colour check and a font-pair note, a template sketch, an editable Canva layout with its pin and story versions, a square-post crop, a companion video plan, a permissions list and a reusable brand checklist.

Does this course cover AI agents or automation?

No. Setting up proactive agents and handing continuing content preparation to OpenAI Dots or Claude Duet are taught in the Intensive. Bulk production, scheduling, publishing, full video editing and building a brand identity from scratch aren't covered here either.

Will this tell me what's legal to use?

No. The course doesn't give legal advice on copyright or AI law. You'll learn to keep a permissions list and to read marketplace rules, such as Etsy's, as one platform's rules rather than as law.

Is the course affiliated with Canva?

No. The course is independent and isn't affiliated with Canva, CapCut, Etsy or any other company it mentions.

One clear brief, one checked set of brand files, and a method you can repeat

$197

One payment · lifetime access

  • Six self-paced lessons in two modules, about 8 hours in total
  • An AI tutor you can ask anything, by typing or speaking
  • Templates for a design brief, a facts sheet and four-list brand rules
  • Practice adapting one design to a square post, a tall pin, a story and a short video plan
  • A permissions list and a reusable brand checklist (PDF)
  • Quizzes, flashcards, progress tracking and a certificate of completion

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Refunds: Full refund if you ask before you open your first lesson. Once you’ve started, purchases aren’t refundable, except where the law gives you that right.

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